Y of Central Maryland Partners with BSX Athletics to Bring a Guinness World Record Back to the U.S.

Houston, TX  - November 4, 2013 – BSX Athletics (BSX) is teaming up with the Y of Central Maryland’s Turkey Trot Charity 5K, held in five Maryland cities, and other turkey trots across the country to unite runners and bring a world record back to the U.S.. The effort, dubbed the Guinness World Record Gobbler Challenge, will take place Thanksgiving Day, November 28, 2013. The record, titled “Most Participants in a Multi-venue Race” will feature 20+ races across 12 states. The combined number of participants will have to exceed 116,086 to break the record, currently held by Malaysia.

The Guinness World Record Gobbler Challenge, which is the brainchild of BSX co-founder and president, Dustin Freckleton, aims to achieve a number of goals:

• Get people off the couch
• Get people involved in running
• Unite the U.S. running community
• Spur the growing trend of race participation
• Drive funds for the race charities
• Bring the world record back into the U.S.

“As the founder of a sports technology company, there’s just something special and gratifying about watching people get out and run,” says Freckleton. “Bringing together all of these races, most of which are benefiting influential charities, feels like a fun and impactful way to make a difference. The world record is just icing on the cake.”

How many people can say they’re a world record holder? Running groups across the country gather every Saturday morning to run together before the sun comes up. The chance to be part of something of this magnitude could be the spark that gets someone off the couch or encourages a novice runner to keep putting one foot in front of the other.

To take part in this record breaking attempt on Thanksgiving morning and support the Y of Central Maryland, please visit www.ymaryland.org. The Y Turkey Trot Charity 5K is held in Baltimore City, Bel Air, Catonsville/Ellicott City, Towson and Westminster. Proceeds from the event afford scholarships for children living in poverty in Central Maryland.

About BSX Athletics:

BSX Athletics is a sports technology company that combines wearable sensors and

real life coaching to help athletes train smarter, not harder.  BSX has developed a first-of-its-kind wearable lactate threshold sensor, BSX Insight(™) which looks inside the exercising muscle and tells athletes in real time when they need to speed up or slow down for optimal performance.

In addition, BSX technologies include the fully integrated and industry leading software, trainBSX(™), for coaches, trainers and endurance athletes.  By combining revolutionary performance-monitoring systems with world-class coaching, BSX technologies takes the guesswork out of training helping athletes train smarter, not harder.

Y of Central Maryland’s Mission:
The Y of Central Maryland is a charitable organization dedicated to developing the full potential of every individual through programs that build healthy spirit, mind and body for all.

Y of Central Maryland’s Commitment:

At the Y, we are committed to providing family-oriented, affordable, high quality programs.

A cause driven organization with three areas of vital focus:

· For Youth Development: nurturing the potential of every child and teen

· For Healthy Living: improving our community’s health & well-being

· For Social Responsibility: giving back and providing support for our neighbors

The Y is a place for everyone.  People of all races, ages, faiths, gender, abilities, backgrounds and incomes are welcome and financial assistance on a sliding scale is available to those who would otherwise be unable to participate.

The Y of Central Maryland’s Values:

Caring, Honesty, Respect and Responsibility

More information can be found at www.ymaryland.org.

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